Text message marketing may be convenient, but will it work for my business? This is a question we often get from small business owners. Small business owners are busy and running a tight ship. It’s important to find ways to grow your business, but you also need to make sure your efforts aren’t going to…
When you hear the words email marketing, what comes to mind? Newsletters? Welcome emails? Thank you messages? No matter your need, email marketing is one of the most effective marketing tools on the planet, with open rates averaging up to 27%! However, there are still those out there who have no idea how to create…
Email has consistently proven to be one of the most effective channels for generating consumer engagement and sales. It’s an easy way to keep in touch with existing customers, nurture prospective buyers, as well as convert them into paying customers. Email plays a vital role in growing your business. It seems that everyone these days…
The foundation of a small business is relationships. To generate new business, you must create a customer who is engaged. Today, one of the best ways to reach consumers is through their mobile devices using SMS marketing. SMS marketing is a marketing tool that uses text messaging (SMS) to communicate with customers. Messages communicate time-sensitive…
Digital marketing, it’s everywhere and for some, it’s the main way to educate consumers! When it comes to capturing your potential customer’s interest, you have to do it fast. We all have our phones in our hands and by our sides constantly, so what better way than to reach customers than through their phones? By…
Cell phones are the primary means of communication for most of the world and the number one player in the United States. Text, or SMS, messaging has overtaken the main form of communication for current and future generations, including Gen X, Y, and Z. Phone calls have become a thing of the past and outside…
If you’re looking for ways to grow your brand footprint, leverage your products and services in your respective market or aiming to reach your customer on a more personal and consistent basis, SMS, or text message, marketing is the way to go. For small businesses, the high return on investment (ROI) and low cost required…
When it comes to text message marketing, not all strategies are created equal. From full integration to an add-on for select customers, businesses take different approaches when it comes to texting their customer base As the percentage of Americans who own smartphones keeps trending upward, the need to incorporate text marketing as part of your…
In a world where everyone likes everything at their fingertips, text message marketing is the new rage when it comes to connecting with your customers in real-time. From convenient ways to chat back and forth about in-the-moment questions to easy access to secure documents and new products, the options are abundant when it comes to…
When you’re putting together a marketing plan for your business, you want to know exactly what strategy will reward you with the best bang for your buck, or return on investment (ROI). Since you’re here, you’re likely interested in the goliath that is the email marketing sector, or you’re curious about the up-and-coming idea of…